Exactly, what is a trunk show?

A trunk show is when a particular designer sends a selection of gowns to a bridal salon for a weekend that is from their newest collection. These gowns are sent in so that the bride has additional selections to choose from during her appointment. If there is a particular designer that you like, this is a great weekend to see a larger sampling of their designs than may typically be available in the salon. The collection of gowns travel around the country for brides to see so they are not available for purchase “off the rack”. Sizes will vary by designer and not every gown in the collection will be included. If there is a particular gown that you are interested in, call ahead to see if it will be available or if it can be requested for you!

Gowns by Watters

Things to remember when going to a trunk show:

• Expect for an appointment to be required as this will be a busy weekend for the salon.


• Be prepared to purchase your gown that day as it may not be available for you to “re-try” and you will want to take pictures once the gown is purchased.


• As the gowns probably arrived late Thursday to the salon, they may not be perfectly pressed due to time constraints, try to keep an open mind with wrinkles.


• Many salons will bring in a representative from the designer to be on hand that weekend, there may be options available this weekend for customization.

For a list of our upcoming trunk shows, click here! We look forward to assisting you in finding the gown of your dreams!